Wall Street Loves HIMS—Here’s Why Investors Are Flocking In
- GrowthTech.ai
- Mar 10
- 5 min read
Why Hims & Hers Health Inc. (NYSE: HIMS) stock just delivered a 150% ROI —and what’s next...
Hims & Hers Health Inc. (NYSE: HIMS) has positioned itself as a disruptive force in the telehealth industry, leveraging a direct-to-consumer business model that simplifies access to healthcare solutions. Founded in 2017 and headquartered in San Francisco, California, the company offers a suite of health and wellness services, primarily targeting conditions such as hair loss, sexual health, dermatology, mental health, and more recently, weight management. Operating through a digital-first framework, Hims & Hers connects consumers directly with licensed healthcare professionals, allowing for virtual consultations that can lead to the prescription of medications and tailored treatment plans—all conducted online. This model not only streamlines the process of obtaining healthcare but also eliminates many of the traditional barriers that have historically hindered access to necessary medical services. By removing the need for in-person visits, long wait times, and the often daunting experience of navigating healthcare bureaucracy, Hims & Hers has created a user-friendly platform that resonates with a modern audience seeking convenience and discretion.
The effectiveness of this approach is reflected in the company's rapid expansion and growth trajectory. By the end of 2024, Hims & Hers had successfully reached over 2.2 million subscribers, a testament to the increasing demand for accessible health solutions in an era where consumers are seeking more control over their health and wellness journeys. This impressive subscriber base not only signifies the company's ability to attract and retain customers but also highlights a growing acceptance of telehealth as a viable alternative to traditional healthcare models. Moreover, Hims & Hers continues to innovate by expanding its service offerings and enhancing user experience. The company invests in technology and data analytics to optimize its platform, ensuring that consumers receive personalized care that meets their specific needs. This commitment to continuous improvement and adaptation to consumer preferences positions Hims & Hers as a leader in the telehealth space, driving the industry towards a more patient-centric future.
Over the past year, Hims & Hers has demonstrated impressive financial growth, underpinned by strong subscriber acquisition, high retention rates, and successful market expansion. As of March 7, 2024, our predictive AI market modeling recognized HIMS and recommended it for the one-year time frame when the stock was only $14.34 and then closed at $35.95, reflecting a staggering return on investment (ROI) of 150.70% over the one-year period. This performance is a testament to the company's ability to scale its operations efficiently while maintaining profitability. Investors are increasingly employing sophisticated analytical techniques to analyze extensive market data, allowing them to make informed decisions that can result in significant financial gains.
AI Stock Pick: Hims & Hers Health Inc. (NYSE: HIMS)
Forecast Period: March 7th, 2024 to March 7th, 2025
Time Horizon: 365 Days (12-Months)
Yield: 160.70%
Ranking: 5

For the full year 2024, the company reported an impressive revenue of $1.5 billion, marking a substantial 69% increase compared to the previous year. This remarkable growth trajectory reflects the company's strategic initiatives and successful execution in a competitive market. Net income surged to $126 million, showcasing the company’s ability to not only grow but also convert that growth into profit. Additionally, adjusted EBITDA stood at $177 million, further emphasizing the operational efficiency and effectiveness of the company's business model. The growth trajectory was primarily fueled by the expansion of its product offerings, particularly in the weight loss category, which significantly contributed to revenue. This segment has resonated well with consumers seeking effective solutions, demonstrating the company's agility in responding to market demands. However, it is worth noting that the company's gross margins experienced a slight decline, decreasing from 83% in Q4 2023 to 77% in Q4 2024. This decline suggests increased costs associated with scaling new business segments, which is a common challenge for rapidly growing companies as they invest in infrastructure, marketing, and product development.
Nonetheless, Hims & Hers maintained a healthy profitability outlook, with free cash flow increasing dramatically to $198.3 million in 2024, compared to $47.0 million in 2023. This significant increase in free cash flow indicates the company’s robust financial health and its ability to generate cash from its operations, which is crucial for funding future growth initiatives, paying down debt, or returning capital to shareholders.
Subscriber growth has been a key driver of revenue expansion, with the number of active subscribers reaching an impressive 2.2 million, up 45% year-over-year. This growth in subscriber base not only reflects the effectiveness of the company's marketing strategies but also indicates a growing consumer trust in Hims & Hers' offerings. The company has also seen a notable increase in its monthly online revenue per average subscriber, which rose from $54 in 2023 to $64 in 2024. This increase suggests that existing subscribers are purchasing more products or higher-value services, contributing positively to overall revenue. Additionally, the average order value (AOV) increased by 41%, indicating higher consumer spending on Hims & Hers' offerings, which further underscores the effectiveness of the company's upselling and cross-selling strategies.
Looking ahead to 2025, Hims & Hers has provided optimistic guidance, expecting revenue between $2.3 billion and $2.4 billion, with adjusted EBITDA projected in the range of $270 million to $320 million. This forward-looking outlook reflects the company’s confidence in its growth strategy and market positioning. The company’s focus on expanding its product lines, improving personalization through AI-driven healthcare solutions, and potentially entering new medical verticals is expected to sustain its growth momentum. These initiatives are designed not only to attract new customers but also to enhance the experience of existing ones, ensuring loyalty and repeat business. However, macroeconomic headwinds, regulatory considerations, and competitive pressures remain key risks that investors should monitor closely. The healthcare market is constantly evolving, and staying ahead of regulatory changes and market trends will be critical for sustained success.
Overall, Hims & Hers Health Inc. has exhibited remarkable growth, with its innovative business model redefining the accessibility of healthcare services. The company's commitment to leveraging technology to enhance patient experience and streamline service delivery sets it apart in a crowded marketplace. With strong financial performance, expanding market share, and strategic investments in digital health technologies, the company is well-positioned to capitalize on the growing demand for personalized, convenient healthcare solutions in the years to come. As consumers increasingly seek accessible and tailored healthcare options, Hims & Hers stands ready to meet this demand, paving the way for continued success and innovation in the healthcare industry.
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Sources: 1. Hims & Hers Health investor Relations, "Hims & Hers Health, Inc. Reports Fourth Quarter and Full Year 2024 Financial Results" (2024)
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